I know you have many skills. I know that in all the years that you have been employed, have volunteered, completed training courses, delivered courses and supported many individuals on their own lives journeys, you have many skills. How do you move forward with all of these amazing skills?
You start with your list of skills and your list of experiences. You identify the roles for which your passion barometer shoots up and you leave the roles for which your passion barometer hovers before 10 out of a 100.
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With this wonderful list, how do you let people know that you're available and ready to be out there moving towards your new career? You learn how to network and how to market your skills. The computer has moved everything on in ways which I could not have imagined a few years ago. Meeting new people online, social networking, and chat rooms mean different things to people who have not grown up with this technology. However, I am here to share with you how significant these tools can be in moving your career forward.
Networking is not a new concept. It has happened for many years where people have gone along to board meetings, evening launch events and breakfast meetings and, as well as speaking to the people whom you know, you have also spoken to and exchanged details with people whom you don't know. These exchanges may have occurred because you found the individual physically attractive, you found their ideas attractive or you saw the potential for a strategic alliance and partnership in working with this individual.
One of the things which the World Wide Web has added to this is the potential to network with strangers in your town, city, country and globally. The potential to share ideas with these same individuals and to move some of the relationships from virtual (on the computer only) to real. Networking provides opportunities for you to meet new people and to let them know what you have to offer and to hear what they have to offer.
To be an effective networker, it is crucial that you are specific and very strategic about which groups you attend online or in real-time and to do your research so that you know what the benefits of these investments will be. It is important that for each business card that you collect at a networking event, you follow this up with an email or phone call of thanks.
To be an effective networker, a developed one or two-line summary of what you do, is an important part of your sales pitch. You are effectively selling yourself and so may need to do this in 30 seconds with your best possible smile, posture and key words, all loaded into that opportunity. It sounds scary but with practise it can be loads of fun. One of the names given to this type of brief and effective introduction is a 'strap line' and these should be practised on friends, cats, dogs the mirror... anywhere you can until it feels sharp and polished. They should also be practised at networking events on real people until they feel just right.
Are you ready to let people know that you are available to move into your new career? Have you written a short and an attractive strap line? Then look at the networking events which are coming up where you are likely to meet people who can support you in your career move. Think about your pitch, your voice, the words and your facial expressions. Go in business dress for this is your business and network!
Marketing Your Skills - Networking
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